The objective of the Kresge Foundation’s 2008 annual report was to address the vertigo of the current economic situation while conveying the foundation’s sense of confidence—and yet to do so without arrogance.
The annual report became the foundation’s “response for a world turned on its head,” reassuring its grantee groups and the nonprofit community that they’re sticking with them through these tough economic times—addressing short-term needs while remaining committed to long-term goals.
